How to Analyze App Download Data in Google Play Console
Whether developing a mobile app or handling its marketing, the Google Play Console is an indispensable tool for monitoring user activity on its Android version. It equips app developers and marketers with comprehensive insights into app performance, covering growth metrics, technical issues like crashes, and financial information. The Console provides in-depth download (acquisition) reports, leveraging…
User Behavior Data That Affects Search Engine Rankings
User behavior data that affects search engine rankings.
7 Questions to Ask Before Signing on an SEO Client
The ultimate quest of all online marketers and businesses with online dealings is to rank on top of the first page on the search engine results. It is because people have become dependent on the search engines displaying precisely what they search for, thus becoming lazy and not bothering to click further than the initially…
How Website Security Affects Your SEO?
You’ve had an impressive SEO ranking so far, but suddenly you’ve noticed a drop in SERP ranking. Well, there are several reasons for this, with the primary one that we’ll discuss here being website security directly affecting SEO. Among the most important ranking signals that Google introduced back in 2014 was HTTPS encryption . But…
SEO DIY 2021: Steps to Start SEO on Your Website by Yourself
SEO is the first thing you need to take a closer look at when working towards online success. The following article is for all of you who think that SEO is some magical thing that only a select few can do. Read on, and we guarantee you’ll get all the essential knowledge necessary to start…
Panda And Penguin Algorithms: How They Changed The SEO World?
Way back in the day, ten years ago, Google introduced radical changes to the way search results were filtered. The introduction of these changes began with the introduction of the Google Farmer Update, as marketers called it then, later renamed into the Google Panda update. One year after the Panda update, Google released another critical…
The Potential Impact of Gen-Z on SEO
Generation Z, also called the Zoomers, is the group of people who were born from 1997 to 2010, surprisingly comprising around 30% of the world’s total population . A great percentage of them are already part of the workforce, as adults in their 20s. More important to those who deal with SEO challenges on a…
Increase Visibility: Rank Your Video on Google & YouTube SERP
Online video consumption is at an all-time high. Over 90% of people have watched an explanatory video of how to learn more about a product or a service, and that’s just the beginning. Almost 75% of people say that they’ve been moved to purchase or download an app after watching a video. A majority would…
How Can Storytelling Boost Your SEO Efforts
Storytelling and SEO don’t seem to fit in the same sentence. The former deals with human emotion, while the latter is technical and has less to do with human emotion. However, for your SEO efforts to bear fruits, you need to move our audience emotionally, and that’s what storytelling is all about. Incorporating storytelling has…
5 Ways to Score SEO Quick Wins That Will Get Google’s Attention
Close to 2 billion websites exist and many of them are competing against each other in efforts to reach the sweet spot on Google SERPs, so what does this mean for you? This translates into more competitors targeting your keywords and gunning for those cherished top spots. With this in mind, think of what you…