SEO and user search intent

Why User Intent is Critical to Effective SEO?

An inevitable outcome of the fast-paced 21st century is that any working-class member rarely has time to physically search for products/services. As a result, most people turn to internet search engines whenever they come across…
storytelling and SEO

How Can Storytelling Boost Your SEO Efforts

Storytelling and SEO don’t seem to fit in the same sentence. The former deals with human emotion, while the latter is technical and has less to do with human emotion. However, for your SEO efforts…
SEO and Branding

How to Use SEO for Branding Purposes

SEO is the basis for building your brand. Whether you’re purely online or you use the internet to increase walk-ins to your brick-and-mortar store, improving your site’s visibility in the search engines is a practice…
local seo optimization tactics

5 Important Tips to Improve Your Local SEO Optimization

Local SEO is significant to small and medium businesses that are competing with bigger brands. It requires targeted and strategic measures to ensure your business has visibility for searches in your location. Whether your business…
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